Conversational Marketing

Customer Journey, Touchpoints and Chatbots When Booking Services

Conversational Marketing, Insights /

Customers generally tend to use online searches to book services. This may include anything from holidays, events, appointments, and courses to personal services. In the same way, products are searched for and purchased online. These are the ‘Moments of Truth’ in discovering everything that’s involved in the customer journey, aiming to improve service quality right …

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How to Automate Facebook Customer Support on Your Facebook Page?

Conversational Marketing /

Having a Facebook page for your online business not only helps you contact customers easily. It also gives them fast access to your products and services. Compared to an official website, a Facebook page generates more interactions because visitors can share, like, and comment on posts. Customers can also review the seller and the product. …

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What is Facebook Messenger Advertising?

Conversational Marketing, Insights /

Facebook Messenger advertising provides content marketers the opportunity to engage audiences within the messenger app. Messenger ads are created through the ads manager platform and can utilize the same creative as other ads running throughout Facebook and Instagram. When is Facebook Messenger Advertising Suitable? Like all marketing strategies, Facebook Messenger ads best serve a specific …

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