Person chatting with chatbot in mobile phone vector illustration, flat cartoon smartphone with chat bot discussion, cellphone messenger with chatbot service, communication technology

Should Your Brand Build a Chatbot Instead of an App?

The marketing world is abuzz with a new major debate, a split in techniques that will significantly differentiate companies that follow one path or another. Chatbot or App? In the modern world of reaching out to your customers through every available platform, this can seem like a crazy question at first. Of course, you want …

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